Across the social media space, LinkedIn is one of the most widely adopted platforms among CPAs. In an effort to simplify the platform for users, LinkedIn will be making some changes to its popular groups feature over the coming weeks. Below are some of the key changes that will improve the experience.
- All groups are now member only. Simply put, this means that every group will require a request to join. Before, some groups and conversations were open to the public. However, now you will have to be a member of any group you would like to participate in.
- Standard vs. Unlisted. All LinkedIn groups will fall into these two categories, compared to the multiple settings previously offered. One of the biggest impacts this change will have is that unlisted groups will no longer show up in search results. If you’re having trouble finding a group, visit the website of the organization that runs it. They will typically have the links to all social networks they have a presence on.