Think sustainability’s unsustainable? Think again.

IStock-614011264As a CPA, you build strong relationships with your small business clients, so you’re not surprised when one of your clients, who is running a startup, asks for a meeting to talk about her goals for the coming year and beyond. She is looking to enable growth by attracting new investors, to continue recruiting quality talent and to differentiate the company in the marketplace by giving it a competitive edge going forward. You want to help, but where do you start?

Rethinking the business  

While such goals can sometimes seem daunting, you know that there are simple steps she can take to improve her chances of achieving all three: Make changes that ensure her company is operating in a sustainable manner. There are some direct results of embracing greater sustainability. These include fostering innovation, driving financial performance and improving risk management, according to a Harvard Business Review article. Other benefits include improved brand image, greater appeal to employees and investors and increased ability to comply with regulations. 

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Your life. Your terms: Four steps to reducing stress and reclaiming your life.

Shutterstock_603744017Life is stressful, there’s no doubt about it. But you have the choice to maintain a different perspective, instead of letting stress overtake you every day. Here are four steps to reduce stress and live a well-balanced life:

Step one: Get clear on your purpose

Living life on your own terms requires clarity of purpose. Do you know what matters to you most, and why?  Consider the life wheel. There are eight buckets on the wheel: family, work, money, personal growth, health and wellness, spirituality, community and living environment. You must decide which three or four are most important to you, and why. Time is limited, which means you can’t weight all life areas equally. When you know your “what” and your “why,” you’ve got power—the power to dial up the time and energy for what matters most, and the power to pull back on what doesn’t.

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5 tips to help small business clients prevent cyberfraud

Shutterstock_1017233524Imagine you’re at work on a typical Monday morning. Suddenly, an email from the CEO hits your inbox. It’s marked ‘urgent,’ so you open it right away. She needs you to wire $15,000 to one of your regular vendors ASAP. You make the wire transfer, and head to the break room to refill your coffee. There’s just one problem – that email wasn’t really from your CEO. And that bank account where you sent the funds? That’s not your vendor’s account. You just sent thousands of dollars to a cyber criminal. Uh oh.

It’s a scheme called executive impersonation, a type of business email compromise (BEC) scheme mentioned in an SEC alert issued last month. Unlike a typical scam email, which may have poor grammar or overly suspicious requests, BEC scams are convincing because the criminals spend time figuring out the corporate culture and common phrases and terms used by employees. CPAs should take note, because scammers could try to perpetrate a similar fraud against their small business clients.

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The secret to less copying and pasting – Robotic Process Automation

GettyImages-459689741Remember the last time you copied information from one system and put it into another? Wasn’t that three hours of Ctrl+C and Ctrl+V fun? It wasn’t? Sounds like you might want to look at robotic process automation (RPA) then.

The name is long and slightly intimidating, but the actual use of RPA isn’t. Despite the name, the technology is accessible and easily integrated into your existing platforms. It increases efficiency and reduces mistakes. This means you can be more productive and can spend more time using your higher-value skills like data analysis.

So how can you get started using RPA?

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Licensure under fire in the states

GettyImages-159754158A powerful narrative is taking shape across the country that could define the future of licensure. State legislators are coming together to challenge the necessity and value of occupational licensing. 

So far, there have been no direct challenges to whether CPAs should be licensed. However, there’s a national anti-licensure legislative strategy that does not distinguish between occupations and learned professions such as CPAs.

The changing legislative environment means we risk losing licensure as a means to protect the public. That would mean no licensed architects, no licensed engineers and no licensed CPAs. We’ve spent decades ensuring that only qualified and educated professionals can hold out as CPAs. Clients trust CPAs to act as their fiduciaries because they know the profession is well regulated.

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