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CPA Profession Flexes Its Financial Muscles This April

April is Financial Literacy Month! This annual event is centered on improving Americans’ understanding of financial principles and practices. During this time every year, the AICPA and state CPA societies bolster financial literacy efforts with added events and resources.
Even with the craziness of tax season, it is amazing to see the dedication of CPAs across the country. Here is just a sampling of the various financial literacy events taking place this month.
 Pig - Super
The Texas Society of CPAs is encouraging families to participate in their 30 Days of Personal Finance. They’ve posted 30 tips for each day of the month, ranging from creative savings ideas to budgeting tips.
The New Mexico Society of CPAs will speak on financial literacy at an Albuquerque middle school on April 22. Three CPA volunteers and a NMSCPA staff member presented at the event last year, and it was so successful for the school that they have decided to make it an annual event! You can see pictures from last year’s event on their Facebook page. This year they will be giving away Feed the Pig and 360 promotional materials to kids and parents, in addition to raffling off copies of Save Wisely, Spend Happily; a copy of the book is also being donated to the school’s library.

The Wisconsin Institute of CPAs, in conjunction with National Financial Capability Month, Money Smart Week and National Teach Children to Save Day, will host its fifth Read-a-Thon. Last year, more than 1,500 kids were reached by Wisconsin CPAs! WICPA knows CPAs can help kids become money smart, and encourages members to visit their local elementary schools in April and read to students about the basics of money—books can be selected from a recommended reading list. WICPA members receive handouts to bring to class, including a flyer for parents about teaching kids to save, a give-away item for the students and financial literacy curriculum information to leave with the teacher.

What the AICPA is Doing…

LIVE Facebook Q&A – Money Secrets
Feed the Pig will be hosting a live Q&A with National Financial Literacy Commission Members Kelley Long, CPA/PFS, and Clare Levison, CPA. Kelley and Clare will join Benjamin Bankes 1 to 2 p.m. ET on April 17 to help shed light on the money struggles Americans are facing today by exploring the taboo topic of finances, and why we don't seem to talk about it.

Free Consumer Webinar – 2013 Taxes: Start Your Money Plan Here
360 Degrees of Financial Literacy and the AICPA’s PFP Section will be hosting the next episode of their webinar series, Take Charge: Your Money. Your Life., 1 to 2 p.m. ET on April 25. CPA financial planner Sarah Hughes will explain how to use your tax return to create a comprehensive financial plan.
AICPA Survey: Many Tax Refunds Headed to Bank, Grocer, Gas Station This Year
In addition, the first release of the findings of our annual Harris Survey was distributed this week. The release outlines findings that show consumers are most likely to save tax refunds or use money for day-to-day expenses, and offers tips for taxpayers from the National CPA Financial Literacy Commission.
Are you doing anything this Financial Literacy Month? What do you think is the most important message that Americans should hear to help bolster their financial capability?

Claudia L. Cieslak, AICPA Staff


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